5 Things I Learned about Sales and Marketing from my Italian Honeymoon

Think about it: Honeymooners are dreamy marketing marks. You’re euphoric, rhapsodic and receptive to dazzle. Traveling with my new husband through Italy in a state of honeymoon-amplified awareness, the lessons (Do this! Definitely don’t do that!) were just pouring in. So I jotted a few down. Read more +

The Euphoria Moment

In the past year I had similar experiences in three different places – a Spanish-style home in San Diego, a modern home in Palm Springs and a clubhouse in Kauai. Read more +

A 2016 Reflection

Twelve months ago, I was wondering how 2016 would play out for all of us, for our clients and with new business opportunities. It would be our 20th year in the business, and the first without Beth Callendar as my partner. Read more +

Programmatic Media And The Future Of Ad Buying

I was lucky enough to attend the San Diego Ad Club’s Programmatic Media Workshop, where groups from San Diego agencies, publishers, startups and brands got together to discuss how programmatic media is changing the way digital advertising is bought, sold and used to reach the target consumer. Read more +