We’re Now a Google Partner Agency

Big news on the media front: Greenhaus is proud to announce our new designation as a Google Partner agency, on the heels of our Paid Media team’s completion of multiple certification tests. Read more +

The Greenhaus Guide to Seductive Adjectives

We’ve always maintained that places are a lot like people, in terms of general attributes and appeal.

We’re not psychologists, but would venture to guess that the part of the brain that registers affinity and likability works pretty much the same whether it’s a person or a place that’s being considered. Read more +

No More Words: The Age of the Nameless Logo

Quick—think of a brand, any brand. Doesn’t even have to be a favorite. Any brand. Even one you might not like.

So, what came to mind? Did you see a specific product, place, or person? Did the thought conjure up an experience?   Read more +

One Name, Two Worlds.

There was a Wall Street Journal story recently on the anniversary of Bauhaus in Germany and it occurred to me that it might be time to explain, twenty years later, the genesis of our Greenhaus name. Read more +

Now Playing: Four Trends to Watch in Online Video Advertising

Just last week, Pinterest made headlines with the release of Promoted Videos, a big move for a company looking to increase value ahead of their IPO. For the first time, platform advertisers can reach their target audiences with video content; and with the digital pin-boarding community’s 100 million active monthly users, it’s likely to be a successful product launch. Read more +

Dynamic Ads: Facebook Advertising Ups the Ante

If your brand is utilizing paid ads on Facebook, the latest Dynamic Ad updates will be the greatest thing since the creation of the Snuggie. They improve effectiveness, increase opportunities and increase goal conversions. Not bad, right? Read more +